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An option set with thirty questions in one column is the fastest way to lose a shopper. Groups, dividers and a little reordering turn the same set into something that reads like a short form.

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Group a few options together

Click the folder icon in the option list toolbar to add a group. A group is an option in the list like any other, except it holds the ones you put inside it.
The option set editor with the Edit group card outlined, showing Group label, Display mode set to Collapsible and Default state set to Expanded.

Group settings. A group has a label and two display choices.

Three display modes:
For a product with two people on it, meaning two names, two hairstyles and two outfits, make one group per person and set them to Collapsible, with the first one Expanded. The shopper finishes person one, closes it, and the form suddenly looks short.
A group has no Template connections card, because a group does not change the artwork. It only arranges the options that do.

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Putting options into a group

Hover any option row and two icons appear on the right: … and a bin.
An option row menu showing Duplicate, Move, and a Move to group section listing Group 1.

The row menu on an option.

You can also drag a row by the handle on its left. For a big jump, Move is easier than dragging past twenty rows.
The Move to position panel with a number box containing 30, the hint Enter a number between 1 and 31, and Cancel and Done buttons.

Move asks for a position number rather than making you drag.

On a group row the menu is different: Add sub-group (a group inside this group, which is what the Tabs mode needs), Ungroup (dissolve the group and leave its options in place), and Duplicate.
The order of options in the list is the order your shopper meets them. Put the choices that change the artwork the most near the top. Shoppers who see the design react to their first answer will keep going.

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A divider between sections

Divider is an option type that asks nothing. It draws a labelled break in the form, for when a group would be too heavy.
The option set editor with the divider settings card outlined, showing nine style previews named Line, Gradient banner, Solid bar, Pill, Tab, Underlined heading, Ornament, Soft callout and Double line, plus Icon, Accent colour, Label alignment, Line style and Line thickness.

Divider settings, with nine ready-made styles.

Pick a Style, type the wording in Divider label, and set an Accent colour to match your shop. Icon puts a small symbol beside the label, and choosing custom there lets you upload your own. An animated GIF works and keeps its movement. The Line style and Line thickness settings only apply to the styles that actually draw a rule. Under More settings you can also set the label colour and force the label to uppercase.

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Rearrange the three panes

The option-set screen has three panes: the option list, the option being edited, and the preview. Edit layout at the top right lets you drag them into the order you like.
The option set editor in edit layout mode, with Reset to default and Done in the header and the preview pane outlined as a draggable block.

Edit layout mode. Drag a pane, then click Done.

Click Done to keep the arrangement, or Reset to default to put it back. This only changes what you see in the admin. Your shopper’s product page is unaffected.

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Where to next

Show an option only when it matters

Hide options until the shopper’s earlier answers make them relevant.

Check your work

See the form the way a shopper will.